Toronto Symphony Orchestra
CHALLENGE The TSO found that its newsletter was not welcomed or read by many of their donors and concert-goers. The recipients thought that the content was neither relevant nor engaging. To make...
View ArticleEnjoy Summer With Some Creative Juices
Summer has finally arrived and while it’s a great time to enjoy warm weather, take time off, and relax, Haft2 loves summer for the creativity that it inspires in our work. We can’t get enough of...
View ArticleToronto Symphony Orchestra
CHALLENGE The TSO was in the midst of implementing many exciting new initiatives for the 2015/16 season and the orchestra members enthusiastically embraced all of the new programs. The TSO marketing...
View Article#UniteForTheHerd on World Elephant Day!
Using powerful photography and shocking statistics provided by World Animal Protection, Haft2 designed a visually-compelling microsite that tells the story of cruelty to elephants in the tourism...
View ArticleMastercard Foundation
CHALLENGE The Baobab Summit is a signature event for Mastercard Foundation’s Scholars Program. Haft2 was engaged to revamp the graphic look of the 2017 Summit to reflect the youthful vibrancy of the...
View ArticleWorld Animal Protection
CHALLENGE World Animal Protection had completed a 52-page report entitled ‘Taken for a Ride’, outlining deplorable conditions experienced by elephants used for tourism in Asia. With the goal of...
View ArticleArmstrong Ceiling Solutions
CHALLENGE Armstrong, headquartered in Lancaster, PA, has been a client of Hatt2 since 2002. This year one of our assignments was to create a sophisticated and dynamic look to launch and promote a new...
View ArticleToronto General & Western Hospital Foundation
CHALLENGE Toronto General & Toronto Western Hospital Foundation is responsible for fundraising for Toronto General Hospital, Toronto Western Hospital and the Michener Institute of Education – three...
View ArticleAffleck Greene McMurtry
CHALLENGE Affleck Greene McMurtry (AGM) is a boutique litigation law firm in downtown Toronto. As leaders in litigation for 25 years, they wanted to remain differentiated among other litigation...
View ArticleShaftesbury
CHALLENGE Shaftesbury is a global content production company with successful franchises in television drama, kids’ programming and digital content. With the expansion of its product offering and...
View ArticleGiving the Gift of Community
The holidays are a very joyful time at Haft2, but we know that the season is difficult for people living in isolation and poverty. To help less fortunate members of our community, Haft2 is once again...
View ArticleToronto Symphony Orchestra
CHALLENGE For the third year in a row, Haft2 was charged with reimagining the TSO Christmas campaign and promoting ticket sales for Handel’s Messiah. Coming off a record-breaking 2016, the challenge...
View ArticleHaft2 Turns Up the Heat With a Firefighter Calendar
This past summer, Haft2 was engaged to refresh the annual Firefighters Without Borders calendar. Firefighters Without Borders is an organization dedicated to helping fire departments around the world...
View ArticleColourful Language for 2018
Since 2013, Haft2 has led a fundraising initiative that combines our support of non-profit organizations with our passion for colour theory and colour knowledge. The Haft2 Colour Calendar Project has a...
View ArticleMastercard Foundation – SoFI 2017
CHALLENGE The 2017 Symposium on Financial Inclusion (SoFI) was the fifth and final symposium hosted by the Mastercard Foundation on the theme of client centricity. Haft2 was engaged to create fresh,...
View ArticleHaft2Know | March 2018
World Ovarian Cancer Day May 8th is World Ovarian Cancer Day and Haft2 is proud to play a part in the 6th annual digital campaign to raise awareness of this often-fatal disease. Ovarian Cancer is...
View ArticleHaft2Know | April 2018
Mastercard Foundation Strategy Launch: Young Africa Works in Rwanda In March 2018, the Mastercard Foundation hit an exciting milestone with the opening of their new office in Kigali, Rwanda and the...
View ArticleWorld Ovarian Cancer Day 2018
CHALLENGE To create global awareness and education of ovarian cancer by increasing visibility and engagement through social media channels. SOLUTION The 2018 World Ovarian Cancer Day continued to focus...
View ArticleArmstrong Ceiling Solutions – DESIGNFlex™
CHALLENGE Haft2 was engaged by Armstrong Ceiling Solutions to create one of the largest product launch campaigns, introducing DESIGNFlex™ Ceiling Systems. This innovative commercial ceiling product...
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